Das Bachelor-Studium
After gaining solid foundations in business and economics, including social and legal perspectives, you will apply them to practice in various projects. A broad variety of specializations and free electives will open up a wealth of exciting opportunities. Create your own profile by customizing your program to reflect your own interests.
From day one, you will be working closely together with your peers in an interactive setting. Group projects, discussions, and presentations will strengthen your interpersonal and communication skills.
A lot of BBE students also go abroad for a semester to broaden their horizons. Selected students also have the opportunity to add a year in Australia to their bachelor’s program and earn a double degree from the Queensland University of Technology.
Berufsbild und Karrierechancen
The program’s flexible structure with various individual specializations allows you to become familiar with a professional field of your choice, be it in companies or other international organizations (both profit and nonprofit/NGOs).
Business & Economics prepares you for an international career in fields such as consulting or economic analysis where capable all-rounders are sought-after. WU alumni currently work in multinational companies, consulting firms, marketing and human resource departments, accounting firms, financial institutions or founded their own start-ups and businesses.
Moreover, the program is an excellent basis if you plan to continue your academic journey by enrolling in an international master’s program at WU or in a related field at another university.
Studienplan und Studienschwerpunkte
Introductory Phase
- Contemporary Challenges in Business and Economics
- Business and Society
Foundations of Business and Economics
- Business Analytics I
- Business Analytics II
- Decision Making and Behavior in Business
- Financial Reporting and Analysis
- Foundations in Macroeconomics
- Foundations in Microeconomics
- Foundations in Socioeconomics
- Understanding Business/Business Planning
Quantitative Methods
- Quantitative Methods I
- Quantitative Methods II
Business and Economics in Context
- Governance and Legal Environment
- History of Economics and the Economy
- Law, Economics, and Business
- Managing Organizations and People
Academic Skills
- Logic and Methodology of Social Sciences
- Introduction to Academic Writing
Specializations
Free Electives/Internship
Study Abroad Opportunities (Optional)
Bachelor’s Thesis
Aufnahme und Zugangsvoraussetzungen
A selection procedure is held for the English-taught Bachelor’s Program in Business and Economics once a year in the spring. Applicants who successfully complete the selection procedure are eligible for admission to the program in the following winter semester.
The entire selection procedure is conducted in English. This includes all communications with applicants, the OSA, the statement of motivation, and the written online exam. Sufficient proficiency in English is therefore a prerequisite to participation in the selection procedure.
